Got launches down? Science says you’re wrong.

  1. Skipping extra team training because they’ve been through this before.
  2. Doing only surface level market research because it’s the same market as last year.
  3. Using old processes and systems for new techniques.
  4. Copying other companies’ strategies without having a real process in place to evaluate it’s relevance, effectiveness, and especially profitability.
Photo by Daniel Apodaca on Unsplash

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Abbey Woodcock

Abbey Woodcock

Been a direct response copywriter since 7th grade when I wrote a 30-page sales letter asking my crush to the dance. freelancecoop.org